Efficient Task Management Adds $72,000 Annually and Saves 60 Hours Per Month
History
DMentes Publicidad, a beacon of creativity and strategic advertising in Latin America, has been crafting compelling narratives and visual spectacles since its inception by the visionary Rita Salgado. With roots deeply embedded in marketing and advertising expertise since 1986, DMentes has been a revolutionary force, recognized for its daring and innovative approach in the industry. Their illustrious journey has included partnerships with colossal brands and even national projects like creating touristic videos for the Honduran government, enhancing the country's allure to tourists globally.
The Challenge
Despite their remarkable creative prowess, DMentes faced challenges that hindered their operational agility: work was allocated without a clear system, client onboarding was a sluggish multi-step process, and project management lacked structured automation, causing inefficiencies in communication and file creation.
Our Solution
Linklemon's collaboration with DMentes was aimed at reinventing their internal processes with a triple-tiered solution. We developed a system to intelligently delegate tasks, aligning them with the staff's skills to save precious hours each week. The onboarding process was revolutionized, cutting down the time by a staggering 80%. Lastly, our automated project management system enhanced project delivery by 10%, with auto-generated reminders and file creation, streamlining the path from conception to delivery.
Workflows
Impact and Results
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